For Product Managers

Make product decisions
with data, not meetings.

You have product instincts and some technical skills. But pulling data still means waiting for analytics. With Caret, explore data yourself — validate hypotheses instantly, build specs with working examples.

No SQL required · Answers in minutes · Data-driven PRDs

Caret - AI-powered notebook for product managers

The PM data struggle is real

You shouldn't need to file a ticket for basic product questions.

🎫

Data requests go into a black hole

You file a ticket for usage data. It goes into the sprint backlog. Three weeks later, the decision already got made.

📊

Dashboards never have what you need

Analytics built the metrics dashboard. But your specific question isn't on it. Back to filing tickets.

🤷

SQL isn't your superpower

You can read SQL, maybe write basic queries. But joins? Window functions? That's a half-day adventure.

💭

Gut feel wins too often

When data is hard to get, decisions get made on intuition. Sometimes that's fine. Often it's not.

How it works

From question to insight in 3 steps

1

Ask your question

Write it like you'd say it. No SQL syntax. “How many users upgraded last month?”

2

Get instant answers

Visual results formatted for understanding. Not raw SQL output. Ready to screenshot.

3

Dig deeper

Every answer raises questions. Ask follow-ups: “Break that down by plan type”

feature-analysis.caret
What % of users enabled the new dashboard feature?
Output
Feature Adoption Analysis:

Dashboard Feature: 23% adoption
• Enabled: 2,340 users
• Total eligible: 10,200 users
Break that down by plan type
Output
Adoption by Plan:

Enterprise:  45% (highest!)
Pro:         28%
Free:        15%

Enterprise users 3x more likely to adopt.
Does adoption correlate with retention?
Output
Retention Analysis:

Users with feature:    78% 30-day retention
Users without feature: 63% 30-day retention

+15% retention lift (statistically significant)
Examples

Questions PMs ask Caret

Real questions that get instant answers.

What's our day-7 retention by cohort?
Which features do power users engage with most?
Show me conversion funnel from signup to paid
Compare usage patterns: mobile vs desktop
What actions predict churn?
Average time from signup to first payment?
Features

Built for product thinking

Tools that help you validate ideas and make decisions.

Natural Language Queries

Ask in plain English. Caret generates the SQL. You don't need to know table schemas or join syntax.

Instant Visualization

Results render as clean charts and tables. Funnel charts, cohort tables, trend lines — ready for your PRD.

Hypothesis Testing

Think users prefer feature A? Test it in 30 seconds. Build conviction with data before committing engineering time.

Living PRDs

Write specs in Caret with embedded analysis. Data and context together. Always up-to-date.

Share with Stakeholders

One link, full context. Eng, design, and leadership see your questions, data, and conclusions together.

Repeatable Analysis

Monthly metrics review? Create once, update the date range, re-run. No rebuild required.

Workflows

How PMs use Caret

Feature Discovery

“How many users requested this?” “What's their revenue?” “Usage for similar features?”

Data-backed feature prioritization

Launch Analysis

“Adoption rate since launch?” “Compare to similar features?” “Correlation with retention?”

Launch retrospectives with real numbers

User Research Prep

“Find users who tried feature X but stopped” “Filter to last 90 days” “Export for outreach”

Targeted interview list in 5 minutes

Quarterly Planning

“Features with declining usage?” “Where are users dropping off?” “Which segment has lowest NPS?”

Data-informed roadmap priorities
Testimonials

PMs who make faster decisions

I used to schedule calls with analytics for simple questions. Now I get answers while drinking my coffee.
Rachel Kim
Senior PM
Result
10x faster data access
My PRDs used to say 'we believe users want X.' Now they say 'data shows 40% of users request X.' Engineering takes me seriously.
David Park
Product Lead
Result
Higher approval rate
Quarterly planning went from 'opinions loudly stated' to 'here's what the data says.' We finally decide like a data company.
Jennifer Liu
Director of Product
Result
Data in every decision

Stop guessing. Start knowing.

Join PMs who make every product decision with data.

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